India Today News Desk · ArtificialIntelligence · 2026-09-08
BCCI signs 2-year-deal worth over Rs 130 crore with 3 major brands, including
BCCI signs 2-year-deal worth over Rs 130 crore with 3 major brands, including ChatGPT. BCCI has signed a two-season partnership worth over Rs 130 crore with Campa, SBI Life, and ChatGPT as Associate Partners for India’s home cricket. The deal, running through March 2028, represents a 44 per cent increase over the previous cycle and highlights the growing commercial value of Indian cricket.
Read original on India Today News Desk Get the app
Licensed summary · LicensedSummary
Related briefs
- 2026 Chief Secretaries’ Meet to focus on mining, infra & AI in govt; only
- Kentucky mother, 82, rejects $26 million for family farm as AI data center plans
- Bengaluru South Corporation deploys AI cameras to track potholes , garbage
- China's DeepSeek goes on hiring spree, 150 vacancies currently open for
- ChatGPT's 80s Photo Trend: Reimagining Yourself in the Glamorous Decad