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MS NOW Wants to Turn Its Viewers Into a Fandom

Wired · Technology · 2026-09-09

MS NOW Wants to Turn Its Viewers Into a Fandom

The cable news network’s president, Rebecca Kutler, wants to leverage its massive online and TV audience to create a fan community. First up: letting you chat with Rachel Maddow. MS NOW Wants to Turn Its Viewers Into a Fandom.

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